参赛导航

GUIDE

  • Categories and Sections
  • Requirements and Regulations
  • Sign Up and Submit
Categories and Sections

1.Key Section: China's Development, Global Opportunities

Observing China through a global lens and telling China's story with international expression. The vivid stories from every city and village are not only vivid illustrations of Chinese-style modernization but also keys for the world to understand China.

This section is open to professional teams such as government publicity departments, domestic and international media, and film companies, widely soliciting foreign-language short video works covering content such as cultural heritage, tourism, economic development, scientific and technological innovation, civil life, fashion trends, etc.

2.Enterprise Section: Outstanding Branding, Sharing with the Globe

Chinese enterprises that go global and foreign-funded enterprises in China serve as vivid sources for the world to understand China and are also important carriers for spreading Chinese culture.

This section particularly fits Chinese enterprises that go global, foreign-funded enterprises in China, widely inviting foreign-language short video works documenting Chinese enterprises' overseas expansion, foreign-funded enterprises' development in China, collaboration between Chinese and foreign employees, and cross-cultural exchanges.

3.We-Media Section: Documenting Life, Discovering Happiness

With individual perspectives, unique observations, and the power of audience engagement, we-media influencers have become witnesses and documentarians of our changing times, as well as an indispensable force in online communication.

This section is open to short video bloggers and MCN teams worldwide, as well as foreign individuals and overseas Chinese communities in related fields, inviting a wide range of foreign-language short video works related to China.

4.We Media Section: Outstanding products, Sharing with the Globe

With individual perspectives, unique observations, and the power of audience engagement, we-media influencers have become witnesses and documentarians of our changing times, as well as an indispensable force in online communication.

This section is open to short video bloggers and MCN teams worldwide, as well as foreign individuals and overseas Chinese communities in related fields, inviting a wide range of foreign-language short video works related to China.

5.University Students Section: By the Youth, to the Future 

As digital natives and passionate creators of short videos, university students offer distinctive insights and attitudes toward the world, actively witnessing and participating in exchanges between China and other countries.

This section primarily targets Chinese and international student creators and teams from universities and colleges around the world, soliciting diverse foreign-language short video works centered on China.

6.International Promotional Video Section: Vision of China, Essence of the East

Promotional videos serve as cultural ambassadors across borders, capable of conveying the humanistic charm of a nation, a city, a company, or an event through powerful imagery and symbolism.

This section is primarily open to government publicity departments, central and local media outlets, Chinese enterprises that go global, foreign-funded enterprises in China, and other relevant institutions, inviting a wide range of foreign-language promotional video submissions.

Requirements and Regulations


Requirements

1. The entries should meet at least one of the following conditions:
    (1) With at least one foreigner in the crew, in any position, including host, protagonist or interviewee, director, designer, cameraperson or producer, etc. 

(2) Related to cross-cultural communication between China and other countries. All the works should abide by basic rules for international communication in content and narration.

2. No restrictions on participants. Institutions, studios or individuals are all qualified to participate in the competition. Each institution is allowed to submit up to 20 videos and 5 for each individual participant. For entries submitted as a series or column, please provide exactly three representative works. Each video work is only allowed to participate in one section.

3. No limitations for the genre of videos. For instance, interviews, talk shows, documentaries, vlogs, microfilms, short dramas and promotional videos are all qualified. Each video should be within 10 minutes.

4. No limitations for the languages used in the videos, and English, French, Russian, Spanish, and Arabic are especially encouraged. Both Chinese and English subtitle is required. A video without Chinese and English subtitles might be disqualified.

5. All videos should be positive; any content related to pornography, violence, racial discrimination, etc., is disqualified.

6. The resolution of the works should be 1280*720 or above. MPG, MPEG, AVI, MOV, WMV, and MP4 are acceptable as video formats.

Submit

1. Log on to www.mychinastory.com, click on the entry on the home page, fill in the registration form and upload the video release link from Douyin. Afterwards, please email your videos as directly attached or via shared link(s) and password to Baidu or Google Drives to mychinastory@cnmatters.com. Please make sure your link is permanently accessible. The subject of your email should follow this format: "Participant name-Video title-Section". The text should indicate the contact information. (Please make sure the video title in the email is the same as that in the registration form.)

2. It is also qualified for participation if you upload your video to either a personal or company account on Douyin, and add the hashtag #2025第三只眼看中国 #青年创作者成长计划 for it.

Rights and interests of participants

1. Participants have the opportunity to be shortlisted for relevant awards and corresponding certificates and/or prizes.

2. Participating teams have the opportunity to be selected for the "Young Creators Growth Program" (青年创作者成长计划), jointly initiated by Douyin Jingxuan and over 100 universities nationwide. The program offers support such as over one billion views in traffic incentives, cash revenue sharing, milestone commemorative gifts, and creation courses to foster the development of young creators.

3. Rewarded teams will be invited to attend the award ceremony and related events, engaging with jury experts, networking with content platforms, and sharing their creative insights.

4. The awarded videos stand the chance for massive on-site and media exposure during the ceremony.

5. The awarded videos stand the chance to be featured in thematic short video exhibitions and screenings organized by us at home and abroad.

6. The awarded videos stand the chance to be published in the Chinese-English video book named after the competition.

7. Awarded vloggers and teams may be invited to become signed partners of the competition and will participate in the relevant activities and video projects.

8. Outstanding vloggers and teams will be invited to join the organizer's workshop.

Sign Up and Submit

I. Registration Method

1. The entries should meet at least one of the following conditions:
    (1) With at least one foreigner in the crew, in any position, including host, protagonist or interviewee, director, designer, cameraperson or producer, etc. 

(2) Related to cross-cultural communication between China and other countries. All the works should abide by basic rules for international communication in content and narration.

2. No restrictions on participants. Institutions, studios or individuals are all qualified to participate in the competition. Each institution is allowed to submit up to 20 videos and 5 for each individual participant. For entries submitted as a series or column, please provide exactly three representative works. Each video work is only allowed to participate in one section.

3. No limitations for the genre of videos. For instance, interviews, talk shows, documentaries, vlogs, microfilms, short dramas and promotional videos are all qualified. Each video should be within 10 minutes.

4. No limitations for the languages used in the videos, and English, French, Russian, Spanish, and Arabic are especially encouraged. Both Chinese and English subtitle is required. A video without Chinese and English subtitles might be disqualified.

5. All videos should be positive; any content related to pornography, violence, racial discrimination, etc., is disqualified.

6. The resolution of the works should be 1280*720 or above. MPG, MPEG, AVI, MOV, WMV, and MP4 are acceptable as video formats.

(III) Registration Process

1. Read the competition instructions carefully. If there are no objections, please click on the [My China Story Competition Registration] link to jump to the page, complete the registration information form, and submit it.

2. Before registering, please prepare the required materials and upload them to the cloud drive in three categories, creating a valid link. Ensure that the link is permanent and place it in the corresponding position on the registration information form.

(1) Main film

① In MP4 or MOV format, duration within 10 minutes.

② The work must have full Chinese and English bilingual subtitles throughout the film.

③ The entire film must have no other watermark marks.

(2) Trailer

① Duration of 30 seconds (must capture the highlights or core viewpoints of the video).

② The format and subtitle requirements are consistent with the main film. Do not add watermarks to the trailer.

(3) Work posters, still photos (5 pieces)

II. Selection Stage

The selection includes three rounds: preliminary, secondary, and final selection. The selection will be conducted by a jury group established by the competition section, and the finalists will be decided. The relevant personnel will be invited by the organizing committee to form the jury group.

The review process will be carried out 1-2 months after the registration deadline. The final winners will be notified and contacted by phone calls, and the official list of winners will be released on the official media platform on the day of the award ceremony.

III. Use of Registration Information and Materials

1. Please fill in the registration information form correctly and completely. The information filled in will be used in various work links such as the shortlist, selection, result announcement, production of the award-winning works manual, and other information disclosures. If there is any error in the information, the responsibility will be borne by the registrant.

2. The "registration contact person" in the registration information form is the primary contact person for subsequent notifications of winning works. Please ensure that the contact phone number and email are correct and unobstructed.

3. After the work is signed up, the information materials involved in the registration form (non-personal information) may be presented in various online and offline media publicity such as the China International Communication Group (CICG) and the official platforms of the competition, the award-winning works manual, etc. The organizing committee has the right to edit, modify, and publicly use the work information and materials presented through the official channels of the competition, including work registration information, posters, stills, trailers, main films, and other related content.

IV. Replacement of Registration Information and Materials

1. After registration is completed, if there is a need to replace the registration information or materials, please send an email to mychinastory@cnmatters.com, and explain the replacement requirements in detail in a comparative way before and after the replacement. The materials can be replaced after the organizing committee's review and approval.

2. If there are subsequent registration materials (such as posters, stills, promotional material packages, awards, etc.) that need to be supplemented, please upload a separate link and place it in the remarks column of the registration form and explain it. The organizing committee will decide whether to adopt and use it according to the specific situation.

3. If the selected version of the registered work is a working version, the registrant can provide the final version after receiving the official notification of the award. The version cannot be replaced during the selection process.

V. Statement

1. The registrant (and the company) must own the copyright or full agency rights of the registered work and ensure that there is no copyright dispute. The music and video images, creative texts, etc., used must have obtained copyright, or have obtained authorization from the copyright owner, or be original and not infringe on the copyright and other civil rights of any third party. The registrant (and the company) is responsible for all infringement responsibilities and compensation for losses caused by copyright disputes regarding the work, which are unrelated to the event organizer.

(1) The registrant (and the company) authorizes the *My China Story* International Short Video Competition Organizing Committee to use the work and grants the Organizing Committee the right to translate, adapt, compile, edit, and exercise other rights to the content of the work (text, pictures, videos, audio, etc.). During and after the competition selection, the Organizing Committee agrees to release the work to its media accounts for promotion and publicity under the premise of marking the work as an award-winning work of the competition and agrees to participate in the competition-related domestic and foreign tours.

The platforms and accounts for the release of the winning videos are as follows:

· Bilibili: 视界中国CM——第三只眼看中国大赛;

· Xigua Video: 视界中国CM;

· 企鹅号 on QQ: 视界中国CM;

· Weixin Official Account: 第三只眼看中国大赛;

· Weibo: 视界中国CM;

· YouTube: China Matters;

· Facebook: China Matters.

3. If any situations are not stipulated in the above rules, the Organizing Committee's final interpretation shall prevail.

*  I agree to all the above terms and conditions.  

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