The “My China Story” International Short Video Competition, launched in 2018, is an annual event sponsored by China International Communications Group (CICG) and organized by Xufang International Media, with the support of more than 20 organizations. It aims to build an influential competition for foreigners to create short videos on China, offer an inclusive exchange platform for international content creators and promote wide collaborative partnership network.

The competition encourages content creation teams around the world to create multilingual China-themed short videos, present Chinese stories happening around the world, share unique foreign perspectives on China, and document foreigners’ memorable experiences when visiting the country.

Over the past six years, the competition has developed into a comprehensive international communication platform for new media that integrates foreign-language short video creation, annual competitions, themed competitions, screening events, seminars, and co-production. With the focus on “presenting China from foreign perspectives”, it has become a signature brand of CICG.

The 6th “My China Story” International Short Video Competition generated over 500 million total reads on its topics and received 59,559 submissions from creators across more than 130 countries, including the United Kingdom, the United States, France, Germany, and Russia. Contributions came in over 30 languages, including English, Japanese, Russian, German, and French. This year alone, over 1,200 submissions were received from 23 Chinese provinces, approximately 600 submissions from more than 130 universities, and around 200 submissions from 53 enterprises. A panel of over 30 professional judges from the fields of film and television, international communication, and the internet conducted three rounds of evaluation, culminating in the selection of 112 award-winning works. This included 50 Best Works, 4 Individual Awards, 7 Best Foreign Language Videos, 1 The Best Story, and 50 Outstanding Works, collectively presenting a trustworthy, lovable, and respectable image of China in multiple dimensions and diverse forms.